Italiaanse Vogue kiest voor blanco cover

Het zijn barre tijden voor de modesector. Winkels blijven toe, modeshows zijn gecanceld en collecties lopen vertraging op door het coronavirus. Met een blanco cover wil Vogue Italia de sector een hart onder de riem steken.

De april-editie van de Italiaanse Vogue is al voor verschijning iconisch. Voor het eerst in de geschiedenis opteert het blad voor een blanco cover.

‘Een kleine twee weken geleden stonden we op het punt om een nummer af te drukken dat we al een tijdje aan het plannen waren. Maar als er mensen hun leven riskeren om anderen te redden is het raar om het over iets anders dan dat te hebben. De wereld is voorgoed veranderd. Daarom zijn we voor dit nummer helemaal opnieuw begonnen’, klinkt het bij hoofdredacteur Emanuele Farneti op Instagram.

Dat er gekozen werd voor wit, is geen toeval. ‘Wit staat voor respect, wedergeboorte, licht na de duisternis. Het is de kleur van de uniformen die worden gedragen door degene die hun leven op het spel zetten om het onze te redden. Wit staat voor ruimte en tijd om na te denken, maar ook om te zwijgen. Wit geeft hoop voor de toekomst. Onze cover is een blanco vel, een titelblad van een nieuw verhaal dat op het punt staat te beginnen’, aldus de hoofdredacteur.

1.0The Vogue Italia April Issue will be out next Friday 10th.
🤍🤍🤍
“In its long history stretching back over a hundred years, Vogue has come through wars, crises, acts of terrorism. Its noblest tradition is never to look the other way.
Just under two weeks ago, we were about to print an issue that we had been planning for some time, and which also involved L’Uomo Vogue in a twin project.
But to speak of anything else – while people are dying, doctors and nurses are risking their lives and the world is changing forever – is not the DNA of Vogue Italia. Accordingly, we shelved our project and started from scratch.
The decision to print a completely white cover for the first time in our history is not because there was any lack of images – quite the opposite. We chose it because white signifies many things at the same time.
🤍🤍🤍
White is first of all respect.
White is rebirth, the light after darkness, the sum of all colours.
White is the colour of the uniforms worn by those who put their own lives on the line to save ours.
It represents space and time to think, as well as to stay silent.
White is for those who are filling this empty time and space with ideas, thoughts, stories, lines of verse, music and care for others.
White recalls when, after the crisis of 1929, this immaculate colour was adopted for clothes as an expression of purity in the present, and of hope in the future.
Above all: white is not surrender, but a blank sheet waiting to be written, the title page of a new story that is about to begin.” #EmanueleFarneti @EFarneti
#imagine
#FarAwaySoClose
#WhiteCanvas
—
Read the full Editor’s letter via link in bio.
Full credits:
Editor in chief @Efarneti
Creative director @FerdinandoVerderivogueitaliahttps://www.instagram.com/vogueitalia3148348032282194479881074148_314834803Instagramhttps://www.instagram.comrich658

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The Vogue Italia April Issue will be out next Friday 10th. 🤍🤍🤍 “In its long history stretching back over a hundred years, Vogue has come through wars, crises, acts of terrorism. Its noblest tradition is never to look the other way. Just under two weeks ago, we were about to print an issue that we had been planning for some time, and which also involved L’Uomo Vogue in a twin project. But to speak of anything else – while people are dying, doctors and nurses are risking their lives and the world is changing forever – is not the DNA of Vogue Italia. Accordingly, we shelved our project and started from scratch. The decision to print a completely white cover for the first time in our history is not because there was any lack of images – quite the opposite. We chose it because white signifies many things at the same time. 🤍🤍🤍 White is first of all respect. White is rebirth, the light after darkness, the sum of all colours. White is the colour of the uniforms worn by those who put their own lives on the line to save ours. It represents space and time to think, as well as to stay silent. White is for those who are filling this empty time and space with ideas, thoughts, stories, lines of verse, music and care for others. White recalls when, after the crisis of 1929, this immaculate colour was adopted for clothes as an expression of purity in the present, and of hope in the future. Above all: white is not surrender, but a blank sheet waiting to be written, the title page of a new story that is about to begin.” #EmanueleFarneti @EFarneti #imagine #FarAwaySoClose #WhiteCanvas — Read the full Editor’s letter via link in bio. Full credits: Editor in chief @Efarneti Creative director @FerdinandoVerderi

A post shared by Vogue Italia (@vogueitalia) on Apr 7, 2020 at 10:00am PDT

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